
Star Wars: a lightsaber above Sydney Harbour
Kylo Ren’s distinctive red lightsaber became a real spectacle above Sydney Harbour ahead of Star Wars: The Last Jedi.
Persistence of Vision aerial displays combine an illuminated creative concept with optical imaging technology. Remarkable Media's work brings distinctive objects and campaign messages into an outdoor setting, giving brands a different way to connect with an audience.
A replica of Kylo Ren’s infamous red cross guard lightsaber -measures over 250 feet and featured 10,800 hand soldered LEDs, was visible across the city to everyone with a direct eye-line of the Sydney Harbour Bridge. It included some world first optical imaging technology that projected a message to book tickets to the new movie which could be seen from 360 degrees.
A recognisable shape and a focused message help an audience understand the concept. Think about what people should see first, how the display relates to your brand and the setting in which it will be experienced.
Viewing positions, sightlines, lighting conditions and the proposed operating area all need consideration. Share your venue or location, audience and preferred timing so we can discuss the suitability of the concept and its practical requirements.
Creative development, fabrication, display requirements and flight arrangements influence scope and cost. Discuss the idea early so the design and delivery plan can be considered together.
The Star Wars case study below provides context for the Sydney activation. Watch the service video and explore the gallery, then tell us about the message or brand symbol you would like to bring to life.
Gallery
Our work

Kylo Ren’s distinctive red lightsaber became a real spectacle above Sydney Harbour ahead of Star Wars: The Last Jedi.
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Bespoke aerial brand experiences, from creative concepts to extraordinary flights.
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Aerial product sampling that makes the delivery part of your brand experience.
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